Articles by Dan Shepard
How Social Media Influencers Impact Consumer Choices Across Generations
JUNE 24, 2021
With their expert knowledge and loyal followers, social media influencers can impact consumers’ purchasing decisions, but in what ways and to what extent? A recent... read more
With Expanded Child Tax Credit Payments Starting Soon, Here’s Where the Most Families Will Benefit
JUNE 21, 2021
The latest coronavirus relief package (known as the American Rescue Plan) enhances the child tax credit, providing $3,600 annually per child to families with kids... read more
25% of Americans Thought About Starting a Business During the Pandemic — And 64% of Them Have Taken Action
JUNE 21, 2021
The coronavirus pandemic changed how many Americans work, with some shifting to remote and others losing their job. Small business owners in particular have had... read more
Raising the Federal Minimum Wage to $15 Would Cover Living Wages in Nearly Two-Thirds of the Country’s 100 Largest Metros
JUNE 15, 2021
Think about what your paycheck looked like in 2009. Now imagine it never changed, even as your cost of living did. For some, this is... read more
Businesses Say They’re Struggling to Find Qualified Workers
JUNE 15, 2021
As the U.S. reopens and the demand for workers increases, employers are faced with what feels like a scarcity of qualified people, despite a national... read more